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How Google Ads Cost-Per-Click Is Calculated
The majority of people on Google Ads are already reaping the benefits of their investment in a PPC platform. As an advertiser, you are probably aware of how much Google Ads can help your business in raising the bar and achieving business goals. Before you begin your...
Best Practice For Writing Effective Text For Google Ads
Google Ads is one of the most powerful advertising tools ever created. It is where businesses are given the opportunity to convert millions of search users into potential customers and leads. If you're having a hard time imagining how massive Google Ads can be, know...
How Does Google Ads Work?
Google is the most popular search engine in the world. With more than 130 trillion indexed pages of leads and content, it is a highly competitive atmosphere for businesses everywhere. Everyone is looking for their competitive edge. But if there's one thing you should...
How to Use Google Ads Keyword Planner
Google Ads Keyword Planner is a powerful tool designed to help research keywords. Free and easy to navigate, it suggests keyword ideas that you can't possibly find anywhere else. If used correctly, the Keyword Planner tool can lay the groundwork for a successful...
Ahrefs Demonstration Video
Hey everyone, Here is a video walk-through by our Corporate Marketing Manager outlining some of the benefits to the Ahrefs tool: Enjoy!
A Message for Our Readers from Jason
A Video Message from Jason
8 Foundational Steps to Optimise Your New Website For Search
The State of Brand Consistency
The State of Brand Consistency 2019 - Lucid Press
Latest from Digital Marketing
4 Digital Marketing Hacks To Grow Your Business In 2016
In the fast-paced world of digital marketing, it’s easy for small business owners and brands that are new to the platform to get left behind. Luckily, if this sounds like you, the following 4 tips are exactly what you need to get started online and keep up to date...
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Latest from e-commerce
Selling On Facebook Marketplace – How-To & Why
From used clothes to collectible sneakers, Facebook makes a bid with its new feature ‘Marketplace’. Only available on the Facebook app, Marketplace takes the form of many already existing free buying/selling sites such as Gumtree and Craigslist. If you’re putting off...
The 10 Laws Of Online Retail
In the same way that Al Ries and Jack Trout wrote 22 Immutable Laws Of Marketing and provide a foundational lens which to view your marketing through, Bessemer partners released a largely unnoticed set of laws of e-commerce. For those people who still read INC...